For many webmasters and business owners with websites, so much focus is placed on user experience and aesthetics that understanding how a ‘Google Bot’ or a search engine ‘spider’ might be reading the pages gets overlooked. In this post I’d like to talk about the things you should keep in mind when thinking about SEO …
Monthly Archive
for: ‘April, 2010’
Understanding How a Search Engine Spider Reads Your Web Page
Understanding How a Search Engine Spider Reads Your Web Page
For many webmasters and business owners with websites, so much focus is placed on user experience and aesthetics that understanding how a ‘Google Bot’ or a search engine ‘spider’ might be reading the pages gets overlooked. In this post I’d like to talk about the things you should keep in mind when thinking about SEO …
A-B Split Testing: Seven Cases Of Mistaken Identity
Online merchants are starting to pay attention to conversion rate optimization. More often than ever you can hear ‘ test baby test’ slogans. The simplest form of testing, so called A-B split testing, is often used in the wrong way. Here are the most common and the most expensive mistakes.
Surprisingly even the largest e-commerce …
