Monthly Archive
for: ‘March, 2011’

Search News & Headlines Around the Web – March 31, 2011

Here’s a roundup of today’s other search news and headlines from around the web, sorted by category.Click to read the rest of this post…

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Google +1: Not Really Social, All About Business

One hopes the new tagging element rolled out by Google this week is really not their interpretation of social networking and just another attempt to get its users to do some of their heavy lifting. No doubt the popularity of Facebook’s Like button and …

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Bing Tests New Homepage Layout

Bing’s homepage may be getting a new look — and the new layout is a bit reminiscent of Google’s current homepage. Rather than having the vertical links to Images, Videos, etc. at left on top of their background picture, in this test Bing has moved tho…

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Microsoft Complaint Outlines 6 Reasons Why Google is a Monopoly

Microsoft today filed a formal complaint in Brussels accusing Google of curating a monopoly of the search market and unfairly promoting their own products. The chief concerns from Microsoft is the monopolization of YouTube indexing, the Android market,…

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PR-SEO Mythbusting for Better Link Building

This letter is designed to be something an SEO can give their PR firm to help them understand the changes they should make to dramatically increase the number of links their effort yields. …

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LinkedIn: 5 Useful Tips to Leverage the Waking Giant

Quickly ramp up your LinkedIn strategy with these five pieces of advice. …

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Compared to perfect: the price/value mismatch in content

"How’s the wine?" You really can’t answer that question out of context. Compared to what? Compared to a hundred dollar bottle? Not so good. Compared to any other $12 bottle… great! "How was the hotel?" "How’s the service at the…

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Data Silos May Impede Conversion Rate Optimization

Testing tells us that website visitors convert best when you use everything you know about them to customize content. But if some of the things you know are stuck in silos that could be a problem. …

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Google Buzz Settles Privacy Case With FTC As Plus1 Launches

Google settled its case with the FTC over the forced joining to Buzz for a brief period after its launch last year, they now have to have users sign up for the product. Google “will have to “obtain express affirmative consent” from users before sharing…

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Marketers must be mindful of the software ecosystem

Image by Chris Pirillo via Flickr

It’s a brave new world for marketers. When I started in this business, it would have been hard to find two teams with less in common than the IT team and the marketing team. Not only were they extremely different kind…

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