Is a new local paid inclusion program that promises to “put your business above the competition” in local search rankings really in the works? Google, Bing, and one company supposedly involved all are denying any involvement in such a product.
for: ‘January, 2012’
Yandex, the leading search engine in Russia, has expanded its mapping capabilities by purchasing from NAVTEQ a license for digital maps of Europe, North America, Australia and developed countries in Asia to expand their Yandex.Maps product.
Yesterday, President Barack Obama participated in a “virtual town hall” with citizens from across the United States in a Google+ Hangout. Obama fielded mostly pre-selected, but some spontaneous, questions from the West Wing.
Due to the rapid growth of mobile phones in the world and the advancement of Google’s mobile search advertising business, mobile ad spending is expected to grow past $2.6 billion in 2012. Overall ad share for Google is around 51 percent.
Digital marketing optimization is more than just optimizing the media and content for search engine rankings. Your digital asset manager can leverage every asset to gain a wider audience and opportunities for sharing and linking to your content.
For years legislators, privacy advocates, and the FTC have suggested Google simplify its privacy policies. In consolidating policies associated with various Google products, it stands to reason the company believed it was satisfying such requests.
WordStream has updated their AdWords Performance Grader, released in August, 2011. Peer report data is now more accurate, as the tool has analyzed almost half a billion in annualized PPC spend, about 1.5 percent of Google’s total ad revenue.