Author Archive
for: ‘searchenginetrix-searchenginewatch’

Hootsuite, TweetDeck & Other Third-Party APIs Kill Facebook Engagement [Study]

A recent study by Applum, published on their EdgeRank Checker blog, proves a theory widely held in the social media marketing community: auto-posting Facebook updates to pages using a third-party API reduces the level of user engagement.

The ext…

Read More

So Long, Doofuses! Bartz Gone From Yahoo Board

Carol Bartz, who was fired by Yahoo over the phone last week, resigned from Yahoo’s board of directors Friday. She is due to receive a $10 million severance package, but an interview may have violated a non-disparagement clause in her c…

Read More

Bing Pwns Google with New Search Results: You’re Evil Whiners

Burn.

A couple of fun search results appeared on Bing for a brief period on September 9 to fuel the fire between Microsoft’s search engine and their nemesis, Google. Microsoft seems to believe revenge is best served cold; think way back to…

Read More

Top 10 Web Analytics Myths… Dispelled

Having worked in online marketing and web analytics for nearly a decade, I’ve heard it all when it comes to myths passed around small and large companies alike. Here is a top 10 list of my favorite web analytics myths and practical advice on…

Read More

3 Things to Remember When Selling SEO Services

Over the last six years, I’ve been fortunate enough to be part of a number of successful SEO sales pitches to a wide variety of companies, from startups to the Fortune 100. And I’ve also been part of a few that weren’t so successful.

When I anal…

Read More

Bing Gets a New Home Page

Bing has released a new version of their home page that removes some clutter, adds mobile-friendly elements, and moves most navigation to the explore bar. This move and other experiments may indicate that Bing HTML5 is coming soon.

Bing’s New Ho…

Read More

Google Apps Update: Places, Maps, Music, Blogger

Google has added new features to the Google Places app, Google Maps, Google Music (beta), and the Blogger app. Here’s a brief outline of the key features.

Google Places iOS App

IPhone and iPad users will be getting some new filter options i…

Read More

Justifying the Value of SEO

Most people don’t set fair expectations for a search engine optimization (SEO) effort. I was reminded of this while speaking with a prospect, who asked what kind of a return on investment (ROI) he should expect from his SEO engagement.

&ld…

Read More

Paid Vs Non Paid Visits

Hi My visits on branded keywords have gone down last month for paid but the branded keyword visits has gone up for non-paid. I was advertising

Read More

Pointing multiple domains to the same site

Hi, I have selected a domain name for a new website, this name is a unique word so it is good for branding. But, I have another domain in mind t

Read More