Cover of Simon & Garfunkel
by Frank Reed
There was a Simon and Garfunkel song called “Feeling Groovy” whose lyrics run, “Slow down, you move too fast, you’ve got to make the morning last, just kickin’ down the cobble-stones, lookin’ for fun and f…
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The Internet Industry Races Forward and Leaves Opportunity in the Dust
Cover of Simon & Garfunkel by Frank Reed There was a Simon and Garfunkel song called “Feeling Groovy” whose lyrics run, “Slow down, you move too fast, you’ve got to make the morning last, just kickin’ down the cobble-stones, lookin’…
Interview with paid search expert Andrew Goodman
Image by rustybrick via Flickr Andrew Goodman is a writer, paid search expert, and SearchManager Advisor to American Express OPEN, the credit card AMEX markets to small businesses. Andrew is the long-time editor of the Traffick blog and the author…
The Internet killed the "One-Day Story"
Image via Wikipedia Yesterday, I wrote about how NBC has handled Keith Olbermann’s departure from his show on MSNBC. Writing that story put me in mind of one of the hoary chestnuts of public relations strategy, which is to let…
Learning from Comcast/NBC and Keith Olbermann
Image via Wikipedia After the recent and sudden departure of Keith Olbermann as the host of MSNBC’s daily Countdown, criticism of parent network NBC (as well as Comcast, who recently acquired NBC) has flowed unabated in social media. Regular readers…
Local Search isn’t always so local
Image via Wikipedia You’re probably hearing a lot about local search. Small businesses are wondering about how much they need to do, but many big businesses haven’t realized how important it is for them. And those small businesses certainly are…
Groupon’s competition isn’t LivingSocial. It’s Amazon.
Image via CrunchBase by Frank Reed This week LivingSocial, the leading Groupon daily deal competitor, ran a deal for $20 gift card on Amazon for $10. Simple math says that’s pretty sweet. I bought it. It even went a step…
What’s the most important marketing skill for 2011?
Image by Getty Images via @daylife by Tim Peter Let’s suppose I gave you a quiz and asked, “Which of the following is the most important skill for online marketing in 2011? Is it social media marketing? Search engine optimization?…
The Gap in Marketing Thinking
Image via Wikipedia Social media isn’t always the world-changing force that people like to scare marketers about, with apocalyptic predictions about what happens should that force be ignored. But there’s no doubt that social media changes events in ways that…
Can social media be the new white hat SEO technique?
Image via CrunchBase by Chris Abraham Several months ago, I met up with Mike Moran in New York and we were chatting about search. Well, at first, we were getting to know each other. I told him a little bit…
